Nestle
E-commerce website deployment and maintenance
About the project
With thousands of brands, Nestlé needed flexible, reliable and secure solutions for its digital marketing and communications activations. We coordinated and managed several market projects in Latin America to control the technological scope, its life cycle and its critical path, setting the maintenance schedule and support.
The challenge
Coordination between support staff and development agencies, as well as aligning CMS and SEO strategies, presents challenges. The detection of a major bug in an application in Mexico highlights the complexity of maintaining code quality and preventing possible disputes.
Coordination between support staff and development agencies to resolve hardware and software issues in the deployment of e-commerce websites has created communication challenges. Precise management between these entities required constant synchronization. Analyzing the needs of multiple projects while implementing CMS (Umbraco, Sitecore) and SEO strategies presented alignment challenges, requiring a balance between flexibility and consistency. The discovery of a major bug in a web application deployed in Mexico highlighted code quality challenges, requiring proactive management to ensure optimal user experience and prevent disputes. In summary, maintaining efficiency in coordination, strategic alignment, and code quality constitutes a set of persistent challenges in the deployment and maintenance of eCommerce applications, highlighting the importance of proactive management to resolve these complex problems.
The solution
Liaise between infrastructure support staff and development agencies on hardware and software issues with the deployment and maintenance of e-commerce websites.
Analyze the needs and requirements of multiple projects, while implementing CMS (Umbraco, Sitecore) and SEO strategy for optimal organic results.
The role involves facilitating communication between infrastructure support staff and development agencies, particularly regarding hardware and software issues during the deployment and maintenance of e-commerce websites. This involves playing a mediating role to ensure harmonious collaboration between the technical and development teams. A key responsibility is to analyze the needs and requirements of multiple projects. Implementing the CMS strategy, with tools such as Umbraco and Sitecore, is crucial to ensuring effective content management. Additionally, search engine optimization (SEO) is integrated into the process to achieve optimal organic results. In summary, the role encompasses coordination, analysis of multiple project needs and implementation of CMS and SEO strategies to ensure the success of e-commerce sites.
The results
Several successful eCommerce applications deployed over 3 years. He reviewed code and found a major bug in a web application for Mexico and saved $75k in litigation.
Over the past three years, several eCommerce applications have been successfully deployed. During this period, a code inspection revealed a major bug in a web application intended for the Mexican market. Early detection of this issue avoided potential legal complications and resulted in significant savings, estimated at $75,000. This proactive intervention demonstrated the importance of continuous monitoring and code audits to ensure the proper functioning of eCommerce applications and prevent potential financial disputes. In summary, vigilance in code review played a crucial role in maintaining the success of applications and contributed to substantial savings by avoiding costly legal issues.
